ABB
Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.
At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.
In this role you will be responsible for supporting the Global Marketing Manager in the marketing strategy execution with primary focus on product launches, marketing content and campaigns.
The role is open globally, but location is set in ABB MOSE offices across Europe.
Your responsibilities
- Manage product launches, marketing, and sales campaigns from plan creation to internal sales activation in collaboration with the product management, sales, and communication function
- Develop go-to-market and marketing plan of new products and solutions in close collaboration with the product management, sales and communication function
- Support communication for high level messaging definition, value proposition and awareness campaigns
- Create marketing content for product launches and campaigns
- Create content for sales enablement, training, and tools (i.e. ShowPad)
- Support the Marketing Plan execution with marketing collaterals creation as required
- Support newsletter and success stories with product related content
- Support internal sales activation with ad hoc sales material
- Create and maintain marketing collaterals including (but not limited to) Brochures, Leaflet, Datasheet (Technical), Sales presentations, Product releases, Pictures, Videos, Interactive catalogue, Selling guidance, AdCopy content, etc.
- Create and maintain product related web & inside pages
- Work with agencies to develop best-in-class marketing collaterals where applicable
- Support and collaborate with the sales network to ensure training and actions are clear to drive the penetration and growth
Your background
- University degree in Marketing, Engineering or related fields
- 7+ years of experience in sales, marketing or product management domain with a strong focus on marketing content development, go-to-market and campaigns
- Availability to travel internationally is required
- Good project management, communication and creativity skills
- Fluency in English (both written and spoken)
More about us
ABB Motion Services serve customers around the globe with innovative services to maximize performance, uptime and energy efficiency throughout the lifetime of electrical motion solutions. Electrical motion is applied everywhere in industries, cities, infrastructure and transportation and is a cornerstone of the energy revolution. Our people and culture are the foundation of our success. We drive innovations through digitalization and make the difference for our customers and partners every day. ABB Motion keeps the world turning, while saving energy every day.
We look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website www.abb.com.
Work model: hybrid
91696514
To apply for this job please visit careers.abb.